Finder cuts 54 roles globally, sales and partnerships likely hit
Finder, the Sydney-based comparison platform, cut 54 roles globally in April 2026. That is about 10% of the company's remaining workforce after four previous redundancy rounds between 2023 and 2024.
The cuts hit multiple markets and teams. Exact ANZ impact is unclear, but the company employs 60-70% of its roughly 500-person workforce locally. Sources say the redundancies were not limited to Australia.
Fifth round since 2023
Finder has now shed approximately 230 roles since 2023. Previous rounds included 60 roles in February 2024 (17% of headcount at the time), which hit editorial, publishing, and saw Australian CEO Chris Ellis made redundant.
At its peak in 2021, Finder employed over 500 staff globally. Current estimates put headcount at 500-600, meaning the company has been cycling through hiring and cutting for three years.
What this means for sales teams
Finder operates a B2B affiliate model: its sales and partnerships teams work with roughly 200 financial institutions including banks and insurers. Revenue comes from commissions and lead generation, reportedly exceeding AUD 100 million annually.
When a comparison platform cuts 10% of headcount, sales and commercial roles typically get hit. Partner spend is down across ANZ fintech as economic pressure reduces marketing budgets. That flows through to affiliate revenue.
For sales professionals: Finder competes with Canstar, RateCity, and iSelect for a 20-25% market share in personal finance comparisons. Repeated restructures suggest margin pressure, not growth mode.
Broader ANZ context
Finder's cuts align with wider ANZ tech layoffs. WiseTech Global shed 2,000 roles (25%) in 2026. Fintech and martech companies are citing AI efficiencies and economic headwinds.
Finder raised AUD 30 million in Series B funding in 2018. No major funding or acquisitions since. The company remains privately held, so comp and revenue data is limited.
Worth noting: Finder added 15 roles in 2024 before these cuts. That hire-then-cut pattern is a red flag for anyone evaluating stability.